# Sugi and Artorius launch B2B partnership
Author: Pal sinha, Barnali
Author URL: https://startupobserver.com/author/pal-sinha-barnali/
Published: 2021-12-15
Category: Business
Category URL: https://startupobserver.com/category/business/
Meta Title: Artorius partners with green fintech Sugi for bespoke environmental metrics
URL: https://startupobserver.com/sugi-and-artorius-launch-b2b-partnership/

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_Artorius_ _is the first wealth managerto partner with green fintech_ _Sugi_

_Artorius_ _clients will have bespoke access to_ _Sugi_ _’s environmental metrics and offsetting tool_

_Sugi_ _initially launched as an app for retail investors and has expanded to offer its metrics via_ _B2B_ _partnerships_

**London, UK, :** Green fintech Sugi and independent wealth manager Artorius have announced a new partnership.

The partnership will see Artorius offer their clients bespoke access to Sugi’s environmental metrics, providing personalised information about the climate impact of investments and helping investors take action to build a greener portfolio.

Artorius is the first wealth manager to partner with Sugi, demonstrating their commitment to transparency in investing. Sugi, which initially launched as an app earlier this year and has since won a number of awards, shows retail investors the carbon impact of their investments and the global warming temperature alignment of their portfolios, alongside industry benchmarks and similar investments for comparison. Investors also have the choice to offset some or all of their portfolio carbon impact via verified carbon credits.

The fintech currently displays impact data for 95% of the global listed equities market and offers comprehensive coverage of ETFs, mutual funds and investment trusts. Rather than source information from asset managers, Sugi performs its own analysis from company-level data, meaning Sugi’s metrics are independent and objective, helping investors cut through greenwashing.

**Josh Gregory, CEO and Founder of Sugi commented:**

_“We’re at a crucial time for climate action, and demand for ESG products is at an all-time high. In this context, it’s vital that the investment industry is transparent with their clients about the environmental impact of their investments and curated portfolios in a way that is clear and understandable and meets investor needs. That’s why we’re delighted to partner with_ _Artorius_ _, bringing our personalised, independent metrics to their clients.”_

**Paddy Lewis, CEO of Artorius commented:**

_“_ _Artorius_ _is incredibly proud to be the first wealth manager to partner with_ _Sugi_ _, enhancing our ESG offering with_ _Sugi_ _’s first-class environmental metrics and the ability for our clients to reduce their carbon footprint by offsetting via verified carbon credits. Our_ _partnership_ _with_ _Sugi_ _, as one of the UK’s leading green fintechs, is a great reflection of the fresh and entrepreneurial approach that_ _Artorius_ _brings to wealth management.”_


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