The Importance of a Holistic Brand Strategy
By Dangerfield and Fortune In 2021, brand strategy was the third largest spend within marketing budget — above analytics, research, an..
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Microsoft to gobble up Activision in $69 billion metaverse bet
By Subrat Patnaik (Reuters) -Microsoft Corp is buying “Call of Duty” maker Activision Blizzard for $68.7 billion in the bi..
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Rio Tinto says output from $2.4 billion Serbia lithium project to be delayed
(Reuters) – Rio Tinto on Tuesday pushed back its timeline by a year to 2027 for first saleable production at its $2.4 billion Se..
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Oil rises to more than 7-year high on Mideast tensions
By Sonali Paul MELBOURNE (Reuters) – Oil prices rose on Tuesday to a more than seven-year high on worries about possible supply ..
Business
Businesses to face disruption as contractors vote with their feet
Business continuity is at risk in 2022 as contractors become increasingly unwilling to take inside IR35 roles. That is according to th..
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LazyPay Forays into Card segment: launches LazyCard to empower India’s underserved with access to credit
Built in partnership with SBM Bank India and Visa, the LazyCard boasts the largest pre-approval base of 62 million consumers LazyC..
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UK economy finally bigger than before pandemic in November
By William Schomberg and Alistair Smout LONDON (Reuters) – Britain’s economy grew strongly in November to finally surpass ..
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Central banks start turning off the cash taps
By Tommy Wilkes LONDON (Reuters) – As speculation grows about when the Federal Reserve will begin reducing the size of its balan..
Business
Facebook faces $3.2 billion UK class action over market dominance
By Kirstin Ridley LONDON (Reuters) – Social media giant Facebook, now known as Meta Platforms, faces a 2.3 billion pound plus ($..
Business
Taking the Fight to the Virus this Winter
Emergence of Omicron Variant Adds Urgency to Vaccination and Mask Messaging. Anti-viral Sprays can Offer additional Protection By Dr I..
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