Want to change the world? Found a tech startup in social care
Do you want to make a difference and change the world through technology? Look no further than the UK social care sector. Log my Care’s CEO and Founder, Sam Hussain, reflects on the care management platform’s recent research highlighting the vast potential for founders in the field of social care. With the sector embracing digital transformation, the survey of over 4,000 care professionals highlights the positive impact of technology on care teams and the technologies care providers are seeking next. From training and education platforms to remote monitoring systems, wellbeing apps and workforce management tools, there is huge potential to revolutionise social care. Join us as we delve into the findings and explore the transformative ways tech startups can shape the future of care and improve the lives of those receiving support.
The UK social care sector is amid a digital transformation, meaning there’s plenty of opportunity for tech founders that want to change the world. Log my Care surveyed over 4,000 care professionals to understand the impact of digital systems on care teams and what technologies care providers will be turning to next. This article looks at those findings and delves into the types of tech startups that can benefit the social care sector.
Training and education platforms
When asked what technology care providers were already using, care compliance software (46%) and care planning software emerged (46%) as the frontrunners. Additionally, e-learning software (30%) saw a significant uptake, demonstrating the industry’s openness to upskilling and digital learning opportunities. The high adoption rate reflects the sector’s recognition of the value that technology brings to care delivery. Tech startups have the opportunity to develop interactive e-learning platforms that provide comprehensive training to care professionals. Staff retention has long been a problem for the social care sector, but by creating engaging and accessible learning resources, startups can support continuous professional development and enhance staff retention and satisfaction.
The majority of care providers (78%) feel technology is already at least moderately supportive of remote work, empowering care teams with flexible working arrangements. We know remote working is a highly sought after employee perk, but it’s one that’s been hard to manage in social care. However, with the rising demand for remote care and telehealth services, there is a growing need for tech startups to develop innovative solutions in this space. Remote monitoring systems that leverage artificial intelligence and machine learning algorithms can detect anomalies in vital signs, allowing for early intervention and reducing the risk of adverse events. Startups can also create telemedicine platforms that enable virtual consultations and remote healthcare monitoring, reducing the need for in-person care and increasing work-life balance for our frontline workers.
Wellbeing apps and recognition platforms
The implementation of technology in care services has positively impacted the wellbeing of care teams. 64% of respondents reported a positive effect on employee wellbeing resulting from the adoption of digital systems. The adoption of digital tools is viewed as a positive step towards improving employee recognition as well, with consistent responses across different care types. This shift highlights the potential of technology to enhance staff morale, recognition and job satisfaction. To build on this, tech startups can develop dedicated wellbeing apps that provide resources and tools to support caregivers’ mental and physical health, improving the overall wellbeing of care teams. Additionally, digital platforms that facilitate recognition and feedback among care teams help to foster a positive work culture. By promoting a culture of recognition and appreciation, these startups can boost morale and job satisfaction among care professionals.
85% of care teams reported increased productivity with the introduction of technology in the care service. It’s not just productivity that’s on the rise, 63% of respondents report that digital tools save their team up to 30 hours per week. This can be further enhanced by developing workforce management tools tailored to social care that simplify time and attendance tracking for remote and on-site care teams. By offering an easy-to-use scheduling system and real-time reporting, startups in this area can empower care teams to efficiently manage their schedules, ensuring accurate and transparent time management.
It’s an exciting time for tech startups breaking into the UK social care sector. The majority of care providers (53%) disclosed plans to allocate 5-20% of their care service’s budget to implement new software or digital processes in 2023. Training and education platforms, remote monitoring, wellbeing apps and recognition platforms as well as workforce management are just a few examples of the opportunities that lie ahead. By addressing the sector’s challenges and developing innovative solutions, tech startups can contribute to a better future for social care and improve the lives of those receiving care.